Woman hands branding

Creating a cohesive brand identity through graphic design

Creating a cohesive brand identity through graphic design is essential for any business looking to establish a strong and recognizable presence in the marketplace. A cohesive brand identity is a visual representation of a company’s values, mission, and personality, and it helps to create a sense of trust and familiarity with customers. In this blog post, we will explore the different elements of a cohesive brand identity and how they can be effectively used in graphic design.

Heart shape formed in a negative space of red berries on white background

How to use negative space in design

Negative space, also known as white space, is the area around and between the elements in a design. It’s often overlooked, but it plays a crucial role in creating a balanced and visually pleasing composition. In this post, we’ll explore the use of negative space in graphic design and show you how to effectively utilize it in your own designs.


Tips and tricks for creating effective poster designs

Creating an effective poster design can be a challenging task, but with a few key tips and tricks, you can create a design that captures the attention of your target audience and effectively communicates your message. Here are some tips and tricks to keep in mind when designing a poster: